Tania is a data analyst with a rare skill set. She has the ability to find meaningful connections between seemingly disparate datapoints.

Although she started her career as an actuarial analyst, she soon ventured into the world of data analytics, and has gained experience across multiple industries and a wide range of disciplines, including Business Intelligence, Data Integrations, Quantitative Research and Unstructured Data Analytics.

She has the ability to communicate complex solutions in easy-to-understand ways. She’s worked at executive level across both small and large organisations, including Tier 1 banks.

She's extremely passionate about what she does and loves to solve problems creatively.

Nicole specialises in Quantitative consumer insights and has worked across a range of industries, including FMCG, Beauty, Automotive, Telecommunications and Sports. Over the years, Nicole has gained valuable experience executing segmentation, custom U&A, shopper behaviour, brand health and conjoint studies.

In 2019, Nicole won the top prize of 'Most Impactful Presentation' at SAMRA (South African Market Research Association) for her research paper among people with disabilities and what steps companies can take to be more accessible. She continues to do work in this space and aims to raise awareness and shift mindsets on disability.

Nicole has a curious nature and is always open to learning new things. She has developed strong analytical skills and enjoys bringing data to life through creative storytelling.